Automotive Smart Tire Market:

The size of the automotive smart tire market was estimated at USD 80.48 billion in 2022 and is projected to increase at a compound annual growth rate (CAGR) of 8.3% from 2023 to 2032, reaching USD 169.9 billion. 

The automotive smart tire market is an emerging segment within the automotive industry, focused on the development and deployment of tires equipped with advanced technologies that enhance vehicle performance, safety, and efficiency. Smart tires integrate sensors and communication technologies to monitor various parameters such as tire pressure, temperature, tread wear, and road conditions in real-time. This innovation is driven by the increasing demand for connected vehicles and advanced driver-assistance systems (ADAS). This article explores the current trends, challenges, and opportunities within the automotive smart tire market.

Market Highlights

Market Research Future (MRFR), in its latest report on the automotive smart tire market 2025, reveals that there are major factors that govern the expansion of the market. Important consequences of COVID 19 on the automotive smart tire market is provided along with the report. The continuous adoption of advanced technology to develop intelligent tires and promote the expansion of the market in the assessment period. The rise in IoT connectivity solution deployment to boost safety of the automotive smart tire can support the expansion of the market in the review period.  

The higher durability, improved vehicle performance, and increased fuel efficiency offered by automotive smart tire market is likely to support the expansion of the market. Moreover, different government are taking initiative to promote usage of 12-14 tires on heavy commercial vehicle to prevent severe accidents. The introduction of self-driven cars that can lead to decrease in driver intervention and interaction, along with government initiatives that are supporting solutions to prevent accidents and injuries can also impact the market in the review period. At the same time, terrain adaptability, the low wear & tear of the tire, fuel-efficiency enhancement, and high performance can drive the global automotive smart tire market. 

Segment Analysis

The segment analysis of the automotive smart tire market is done by Sales Channel, technology, and Vehicle Type.

The technology based segments of the automotive smart tire market are Non-pneumatic Tires and Pneumatic Tires. The high sales of pneumatic tires due to increase in the awareness about their advantages can impel the expansion of the automotive smart tire market in the years ahead.

The Sales Channel based segments of the automotive smart tire market are Aftermarket and Original Equipment Manufacturer. The presence of robust aftermarket solutions across developing economies can support the expansion of the market in the study period.

The Vehicle Type based segments of the automotive smart tire market are Commercial Vehicles, Plug-in Hybrid Vehicle, Passenger Cars, Battery Electric Vehicle, and Hybrid Electric Vehicle. The rise in deployment of Plug-in Hybrid Vehicle and Passenger Cars can boost the growth of the automotive smart tire market in the years ahead.

Regional Study

Global trends of the Automotive Smart Tire market is studied for North America, EU, Asia-Pacific, and the Rest of the World.

The Automotive Smart Tire market in Europe can dominate the global automotive smart tire market across the assessment period as a relatively high rate of adoption of sensor integrated tires by prominent tire manufacturers is observed in the analysis period. The significant increase in the demand for autonomous cars, along with semi-autonomous vehicles in the region is expected to prompt the expansion of the Automotive Smart Tire market in the region. Furthermore, the growing adoption of safety alternatives, strict measures to curb reduce accident rates, fuel efficiency enhancement, and increase in the automotive production in different regions of APAC can drive the expansion of the Automotive Smart Tire market in the region.

In North America, the increase in tire associations and rise of prominent vehicle producers, along with pressing demand for smart tires that offer real time data and information pertaining to prevent accidents can impel the expansion of the market across the review period.

Key Players

Michelin Group (France), The Goodyear Tire & Rubber Co (USA), Continental AG (Germany), NEXEN TIRE Corporation (Korea), Sumitomo Rubber Industries, Ltd. (Japan), Bridgestone Corporation (Japan), and Pirelli & C. S.p.A. (Italy) among others are some reputed names in the Automotive Smart Tire global Market as stated by MRFR.

The automotive smart tire market is poised for substantial growth, driven by rising vehicle electrification, a focus on safety, and advancements in technology. While challenges such as high development costs and integration issues exist, opportunities related to partnerships, fleet management, and sustainability are significant. Stakeholders must remain innovative and responsive to market trends to capitalize on this dynamic and evolving sector.

Latest Developments

As of May 2025, the automotive smart tire market has seen several noteworthy developments:

Increased Investment in R&D: Tire manufacturers are significantly increasing their investment in research and development to innovate smart tire technologies.

Integration with Autonomous Vehicles: Smart tires are being developed to support the unique requirements of autonomous vehicles, enhancing safety and performance.

Mobile Applications: The development of mobile applications that allow drivers to monitor tire conditions and receive alerts is becoming more common.

Sustainability Initiatives: Companies are focusing on creating smart tires that not only improve performance but also reduce environmental impact through sustainable materials and manufacturing processes.

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