The U.S. smart home market size is anticipated to reach USD 84.20 billion by 2033 and is expected to expand at a CAGR of 23.4% during the forecast period, according to a new report by Grand View Research, Inc. A strong emphasis on energy efficiency and sustainability is propelling the market.

Consumers become increasingly conscious of their environmental impact and utility expenses and turn to smart technologies such as thermostats, lighting systems, and energy monitoring devices to optimize consumption. This shift is further supported by government initiatives, including tax incentives and state-level energy conservation programs, which encourage the adoption of energy-saving solutions. The volatility in energy prices has also heightened the appeal of smart energy management systems, making them a central component of modern households.

Another significant driver is integrating artificial intelligence and voice-enabled technologies into smart home ecosystems. Platforms like Amazon Alexa, Google Assistant, and Apple Siri have revolutionized user interaction by enabling seamless control of multiple devices. Advances in natural language processing and machine learning continue to enhance the personalization and responsiveness of these systems, aligning with consumer expectations for intelligent and intuitive home environments. This technological evolution fosters innovation and expands the range of smart devices available in the market.

Security concerns are also pivotal in shaping the smart home landscape. The increasing demand for real-time surveillance, remote monitoring, and cloud-based storage has led to widespread adoption of smart cameras, video doorbells, and integrated alarm systems. Rising crime rates in urban areas and heightened personal safety awareness have made these solutions more attractive to homeowners. Additionally, insurance companies offering premium discounts for homes with certified smart security systems further incentivize consumers to invest in these technologies.

The emergence of smart kitchen appliances is also contributing to market expansion. Consumers are embracing connected refrigerators, ovens, dishwashers, and coffee machines that can be operated via mobile apps or voice commands. These innovations enhance convenience and align with the broader trend of automation and digital integration in everyday life. As smart home technologies evolve, their appeal is expected to grow across diverse demographic segments, reinforcing the market’s upward trajectory.

Further key findings from the report suggest:

• By product, the security & access control segment dominated the market with a share of over 28% in 2024.
• By protocol, the hybrid protocols segment dominated the market with the largest share in 2024.
• By application, the retrofit segment dominated the market with the largest share in 2024.
• The new construction segment is expected to witness the fastest CAGR from 2025 to 2030.

List of Key Players in the U.S. Smart Home Market

• ADT Inc.
• Apple Inc.
• Arlo Technologies
• Ecobee
• Google LLC
• Honeywell International
• Lutron Electronics Co., Inc.
• Panasonic Corporation
• Samsung Electronics
• Schneider Electric
• Sony Corporation
• Vivint, Inc.
• Xiaomi

Order a free sample PDF of the U.S. Smart Home Market Intelligence Study, published by Grand View Research.