The China air purifier market size was estimated at USD 2.58 billion in 2023 and is projected to reach USD 4.32 billion by 2030, growing at a CAGR of 7.6% from 2024 to 2030. The market growth is primarily driven by the increasing air pollution levels in major Chinese cities and the rising incidence of respiratory and airborne diseases, such as lung cancer, heart disease, chronic obstructive pulmonary disease (COPD), and stroke. The deteriorating air quality has become a major public health concern, significantly influencing consumer behavior and creating strong demand for efficient air purification solutions. According to data published by the World Health Organization (WHO), approximately 2 million deaths occur annually in China due to pollution-related causes, out of which 1 million deaths are directly attributed to ambient air pollution. This alarming statistic highlights the critical need for effective air purification systems across both residential and commercial spaces.

Rapid and unplanned industrialization in China has been a major contributor to the degradation of air quality, leading to a series of economic, social, and political challenges. Historically, electricity generation and coal-based industries were identified as the primary sources of pollution. However, by 2017, the steel industry overtook other sectors to become the largest single contributor to air pollution in the country. The World Health Organization (WHO) has strongly emphasized the importance of regulating and reducing emissions of harmful pollutants such as nitrogen dioxide (NO₂), particulate matter (PM), and sulfur dioxide (SO₂) to improve air quality and safeguard public health.

In terms of market dynamics, mergers and acquisitions (M&A), new product developments, and strategic partnerships or alliances have emerged as the primary strategies adopted by major market participants. These efforts are aimed at enhancing market share, expanding product portfolios, and leveraging technological advancements, thereby intensifying the competitive landscape of the market. Consequently, the overall competitive rivalry in the China air purifier market is expected to remain high throughout the forecast period. Additionally, air conditioners (ACs) are increasingly being viewed as potential substitutes for air purifiers by certain consumer groups. This is because air conditioners not only regulate indoor temperature but can also help maintain basic indoor air quality, especially when equipped with filtration systems. Therefore, consumers residing in regions with high temperatures or moderate climates often prefer purchasing air conditioners over standalone air purifiers, which may slightly hinder market expansion in those areas.

Key Market Trends & Insights:

  • Based on technology, the High-Efficiency Particulate Air (HEPA) segment accounted for the highest revenue share of 41.1% in 2023. HEPA filters are recognized for their superior ability to capture fine airborne particles, including dust, pollen, smoke, and pathogens, which makes them the most trusted and widely used filtration technology in both household and commercial air purifiers. The ‘Other’ segment, which includes activated carbon filters, ionizers, and UV-based purification systems, is projected to expand at the fastest CAGR from 2024 to 2030, driven by ongoing innovations and the rising adoption of multi-stage purification systems that combine different technologies for enhanced efficiency.
  • Based on application, the commercial segment held the largest market share in 2023 and is expected to grow at the fastest CAGR during the forecast period. This growth is primarily due to the increasing deployment of air purifiers in hospitals, corporate offices, hotels, educational institutions, conference halls, shopping malls, cinema halls, and other public or recreational facilities. These spaces have a high density of human traffic, making air purification crucial for maintaining a healthy indoor environment and meeting regulatory air quality standards. Furthermore, the industrial segment is also projected to experience significant growth, supported by stricter government emission regulations and increased awareness about occupational health and safety.

Order a free sample PDF of the China Air Purifier Market Intelligence Study, published by Grand View Research.

Key Companies & Market Share Insights:

The Chinese air purifier market is characterized by high competition owing to the strong presence of both multinational corporations and domestic manufacturers. The competition is further intensified by government support and policy initiatives that promote environmentally friendly technologies and sustainable innovation. For example, under the Paris Agreement, China pledged to increase the share of non-fossil fuels in its total energy mix by 2030. In addition, during the UN General Assembly in September 2020, President Xi Jinping announced China’s strategic goal to achieve carbon neutrality by 2060, reinforcing the government’s long-term commitment to reducing pollution and encouraging green technologies.

Chinese manufacturers typically maintain an extensive product portfolio, catering to diverse consumer preferences across various price ranges and functionalities. These products are marketed and distributed through multiple channels, including company-owned websites, physical retail stores, authorized distributors, and major e-commerce platforms such as Alibaba, Zunpulse, and Made-in-China. To strengthen their market position and meet the growing public demand for clean air solutions, companies are actively engaging in new product launches, technological upgrades, strategic investments, licensing collaborations, and mergers & acquisitions. These efforts not only help expand their market presence but also enable them to address the evolving consumer expectations associated with health, sustainability, and indoor air quality.

Key Players

  • Philips Domestic Appliances and Personal Care Company Ltd.
  • O. Smith (China) Water Heater Co., Ltd.
  • Xiaomi Corporation
  • Beijing Yadu Environmental Protection Technology Co., Ltd.
  • Sharp Business (China) Co., Ltd
  • Panasonic Ecology Systems Co., Ltd
  • Daikin (China) Investment Co., Ltd.
  • LG Electronics (China) Co. Ltd.
  • Blueair (Shanghai) Sales Co. Ltd.

Explore Horizon Databook – The world's most expansive market intelligence platform developed by Grand View Research.

Conclusion:

In conclusion, the China air purifier market is poised for robust growth over the coming years, driven by escalating air pollution levels, increased health awareness, and a growing demand for clean indoor environments. The government’s strong environmental policies and commitment to carbon neutrality by 2060 are further fostering technological innovations and market expansion. Rising urbanization and industrial activities continue to create an urgent need for effective air filtration solutions across residential, commercial, and industrial sectors. Although competition remains intense due to the presence of both global and domestic players, continuous product innovation and strategic collaborations are expected to enhance market competitiveness. However, the preference for air conditioners in certain regions may slightly limit market penetration. Overall, the industry is expected to witness steady growth, supported by consumer health consciousness and China’s long-term environmental sustainability goals.