The China anti-acne cosmetics market size was estimated at USD 795.5 million in 2024 and is projected to reach USD 1.48 billion by 2030, growing at a compound annual growth rate (CAGR) of 11.5% from 2025 to 2030. The rising prevalence of acne across various age groups remains one of the key factors driving market growth. Acne has become a major dermatological concern in China, largely influenced by changing lifestyles, dietary habits, pollution exposure, and hormonal changes. According to an article published in Cureus (part of Springer Nature) in July 2025, acne affects a considerable proportion of the Chinese population, with studies indicating a prevalence rate of around 33% among individuals in the country. This high rate underscores the widespread nature of the condition and reflects a steady and growing demand for effective skincare and cosmetic solutions designed to manage acne and improve skin health.

The growing incidence of acne, particularly among Chinese youth, has been a significant contributor to the market’s expansion. According to an NCBI article published in September 2024, a recent study found that acne affects more than half (50.2%) of primary and secondary school students and 44.5% of university undergraduates across China. This high prevalence among adolescents and young adults represents a substantial consumer base for anti-acne cosmetic products such as cleansers, serums, creams, and spot treatments. Moreover, there are notable regional variations in acne occurrence, with Southern China reporting a prevalence rate of 46.3%, higher than Northern China’s 34.2%. These differences suggest opportunities for region-specific marketing strategies and product customization to meet distinct consumer needs. As awareness regarding skincare, appearance, and overall personal grooming continues to rise particularly among younger generations consumers are becoming increasingly proactive in seeking out specialized cosmetic products that address acne effectively. Consequently, this high and sustained prevalence of acne is expected to fuel long-term demand and market growth for anti-acne cosmetics in China.

In addition, brands are adopting AI-based skin analysis tools and personalized skincare regimens to enhance treatment precision and consumer engagement. Such technologies allow for the customization of skincare routines based on an individual’s unique skin profile, making products more effective and fostering brand loyalty. This technological and scientific advancement reflects the growing consumer shift toward tailored, data-driven, and science-backed acne solutions in China’s evolving beauty and skincare industry.

Key Market Trends & Insights:

• Based on Treatment: The creams & lotions segment accounted for the largest revenue share of over 37.9% in 2024, primarily due to their ease of application, affordability, and wide availability across both online and offline channels. These products are often preferred for daily use as they provide targeted treatment and hydration while addressing inflammation and acne lesions. Meanwhile, the cleansers & toners segment is expected to grow at a significant CAGR during the forecast period, driven by the rising demand for gentle yet effective cleansing solutions that remove impurities, control sebum production, and prevent new acne breakouts.
• Based on Gender: The female segment dominated the market with a share of over 67.1% in 2024. This can be attributed to greater skincare awareness, higher beauty consciousness, and strong reliance on topical acne treatments among women. The increasing participation of women in the workforce and their exposure to environmental pollutants have also led to a higher emphasis on maintaining clear and healthy skin. On the other hand, the male segment is projected to register the fastest CAGR during the forecast period, supported by growing awareness of men’s skincare and an expanding range of male-focused cosmetic products.
• Based on Distribution Channel: The Over-the-Counter (OTC) segment held the largest market share of over 62.4% in 2024, driven by the easy accessibility and affordability of OTC acne products in retail stores, pharmacies, and e-commerce platforms. The convenience of direct purchase without the need for prescriptions appeals to a large consumer base. In contrast, the prescription-based segment is anticipated to grow at a notable CAGR throughout the forecast period, supported by the rising preference for dermatologist-guided treatments and the increasing availability of prescription-grade cosmetic formulations in the market.

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Key Players

• Zhejiang Fonow Medicine Co., Ltd.
• Galderma
• Bloomage Biotechnology
• L'Oréal Group
• Pechoin
• Proya Cosmetics
• Winona
• Johnson & Johnson
• Unilever
• Beiersdorf

Recent Developments

• In May 2025, Proya Cosmetics, a leading Chinese skincare brand, announced plans to acquire overseas cosmetic brands as part of its strategy to diversify its product portfolio and strengthen its market position. Through this initiative, the company aims to expand its presence into multiple segments, including baby care, perfume, and men’s skincare, thereby addressing a broader range of consumer needs within the Chinese beauty industry. This move reflects the growing consolidation trend among domestic players seeking to enhance global competitiveness and brand value.
• In December 2024, researchers at Central South University of Forestry and Technology developed an innovative anti-acne cosmetic formulation utilizing bamboo vinegar and bamboo charcoal. The formulation capitalizes on bamboo vinegar’s antibacterial properties, specifically its ability to inhibit Propionibacterium acnes, one of the main bacteria responsible for acne formation. Meanwhile, bamboo charcoal contributes to controlled release of active ingredients, enhancing product efficacy and reducing the risk of skin irritation. This development not only demonstrates China’s emphasis on sustainable and nature-derived skincare solutions but also highlights the country’s growing research and innovation capabilities in the cosmetic science sector.

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Conclusion:

In conclusion, the China anti-acne cosmetics market is poised for strong growth driven by the rising prevalence of acne, growing skincare awareness, and increasing adoption of advanced cosmetic formulations. The expanding youth population and heightened focus on appearance continue to create a robust consumer base for targeted acne solutions. Ongoing innovations, such as AI-based skincare personalization and the use of natural, sustainable ingredients, are expected to further strengthen product demand. Additionally, rising male participation in the skincare market and the expansion of distribution channels, particularly online platforms, will boost accessibility and sales. Overall, the market is expected to witness sustained growth as consumers increasingly prioritize effective, science-backed, and personalized acne care solutions.