The global location intelligence market size is estimated to reach USD 53.62 billion by 2030, expanding at a CAGR of 16.80% from 2025 to 2030, according to a new report by Grand View Research, Inc. Growth in web-mapping services, portable navigation devices, and smartphone applications are anticipated to be a significant driving factor for the industry. Furthermore, increasing smartphone penetration and location infrastructure is likely to create opportunities for industry growth over the forecast period. AT&T, ESRI, Google, Qualcomm, Intel, and Apple are some of the companies investing significantly in location intelligence technologies. The solution providers integrate real-time location monitoring capability in devices, such as vehicles, smartphones, and aircraft.

These tools used in businesses help identify behavior & consumer trends and collect various information on niche markets to improve decision-making, deliver better services and products, and reduce the variability in the market. Thus, the need to optimize cost efficiency and business operations has grown the demand for tools of location intelligence over various end-use verticals, which is likely to accelerate industry growth. The market has applications, such as workforce management and asset management in various verticals, including transportation & logistics, retail & consumer goods, manufacturing & industrial, government & defense, BFSI, IT & telecom, and utilities & energy. The increasing importance of asset management is one of the driving factors for industry growth.

Asset management is a system or process that manages and monitors both intangible and tangible assets. It is a systematic process of operating, developing, maintaining, and disposing of assets to cost-effectively increase the productivity and efficiency of the organization. All the business assets, such as fixed & liquid, are being traced with the help of location intelligence tools. It provides real-time geospatial data, patterns, and correlations between each asset, which can help organizations analyze and amend the utilization of the assets. It saves a lot of time and maintenance costs while increasing the assets’ efficiency & productivity. These factors are expected to increase the demand for location intelligence. The spread of the novel coronavirus in 2021 resulted in the shutting down of production plants across the globe in the first quarter.

Gather more insights about the market drivers, restrains and growth of the Location Intelligence Market

Location Intelligence Market Report Highlights

• The sales and marketing optimization segment dominated the industry in 2024 and will continue leading as it allows organizations to improve their profitability stability and mitigate the risks allowing companies to validate product and customer information in real-time & support the business processes, such as marketing and operations

• With a steady increase in global consulting services, the system integration segment captured the largest revenue share in 2024

• The consulting segment is expected to grow at a rapid pace in the coming years as it helps organizations and individuals make better business decisions by gathering & analyzing customer data using location intelligence technologies

• Asia Pacific is anticipated to grow at the fastest CAGR over the forecast period due to the increasing number of smartphone users, service providers & social media, and the enhancement of network technologies in the region

Location Intelligence Market Segmentation

Grand View Research has segmented the global location intelligence market based on component, location type, deployment, application, vertical, and region:

Location Intelligence Component Outlook (Revenue, USD Million, 2018 - 2030)

• Software

• Service

o Consulting

o System Integration

o Others

Location Intelligence Location Type Outlook (Revenue, USD Million, 2018 - 2030)

• Indoor

• Outdoor

Location Intelligence Deployment Outlook (Revenue, USD Million, 2018 - 2030)

• On-premise

• Cloud

Location Intelligence Application Outlook (Revenue, USD Million, 2018 - 2030)

• Workforce Management

• Asset Management

• Facility Management

• Risk Management

• Remote Monitoring

• Sales and Marketing Optimization

• Customer management

• Others

Location Intelligence Vertical Outlook (Revenue, USD Million, 2018 - 2030)

• Retail and Consumer goods

• Government and Defence

• Manufacturing and Industrial

• Transportation and Logistics

• BFSI

• IT & Telecom

• Utilities & Energy

• Media & Entertainment

Location Intelligence Regional Outlook (Revenue, USD Million, 2018 - 2030)

• North America

o U.S.

o Canada

o Mexico

• Europe

o U.K.

o Germany

o France

• Asia Pacific

o China

o India

o Japan

o South Korea

o Australia

• Latin America

o Brazil

• Middle East & Africa

o UAE

o Saudi Arabia

o South Africa

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