The global personal development market is projected to reach USD 67.02 billion by 2030, growing at a compound annual growth rate (CAGR) of 5.5% from 2023 to 2030, according to a recent report by Grand View Research, Inc. This growth is expected to be driven by the rising popularity of technology-based self-growth platforms, especially among younger demographics. Additionally, the increasing emphasis from employees on enhancing their domain expertise and communication skills to meet employer-set quality standards is anticipated to contribute to market growth throughout the forecast period.

Personal development encompasses various elements of self-improvement, aimed at both personal and professional growth. These include lectures, courses, conferences, webinars, books, e-books, and personal coaching. Such programs are designed to foster improvements in critical thinking, decision-making, and overall physical and mental well-being. With the advancement of digital technologies, individuals can now engage with self-growth programs from virtually anywhere, regardless of geographic location.

Market leaders are expanding their global reach by providing self-improvement programs across multiple online platforms, including podcasts, audiobooks, on-demand courses, and e-books. For example, in April 2023, Dale Carnegie & Associates, Inc. launched a new suite of interactive courses as part of their "Dale Carnegie Unlimited: subscriptions." These courses, offering live online sessions, self-paced microlearning, video summaries, and coaching toolkits, aim to improve relationships between participants, their managers, and their teams, accommodating remote and flexible work structures.

The COVID-19 pandemic significantly boosted the demand for online personal development programs. With government-imposed lockdowns and travel restrictions designed to control the virus, many individuals turned to online courses as a means of improving their well-being, acquiring new skills, and expanding their knowledge base during this challenging period.

Gather more insights about the market drivers, restrains and growth of the Personal Development Market

Personal Development Market Report Highlights:

• By Instrument: The personal coaching/training segment captured the largest revenue share of over 38% in 2022. This segment's popularity is attributed to its personalized approach, perceived value, positive outcomes, and the increased accessibility of digital platforms.

• By Focus Area: The skillset enhancement segment held the largest revenue share of over 31% in 2022. This is due to the growing focus by individuals and organizations on acquiring and improving skills to keep pace with changing professional needs, technological advancements, and the evolving job market.

• By Region: Asia Pacific is expected to experience the fastest CAGR of over 7% during the forecast period. This growth is driven by the region's rapid economic development, increasing awareness of personal growth, youthful population, technological innovations, and favorable government policies.

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• Broadband Services Market: The global broadband services market size was estimated at USD 500.30 billion in 2024 and is projected to grow at a CAGR of 9.8% from 2025 to 2030. 

• Dropshipping Market: The global dropshipping market size was valued at USD 365.67 billion in 2024 and is projected to grow at a CAGR of 22.0% from 2025 to 2030.

Personal Development Market Segmentation

Grand View Research has segmented the global personal development market based on instrument, focus area, and region:

Personal Development Instrument Outlook (Revenue, USD Billion, 2018 - 2030)

• Books

• e-Platforms

o Mobile Application-Based

o Web Application-Based

• Personal Coaching/Training

o Executive and Leadership Coaching

o Financial Coaching

o Career Coaching

o Others

• Workshops & Seminars

Personal Development Focus Area Outlook (Revenue, USD Billion, 2018 - 2030)

• Mental Health

• Motivation & Inspiration

• Physical Health

• Self-Awareness

• Skillset Enhancement

o Communication

o Teamwork

o Decision Making

o Analytical and Problem Solving

o Empowerment

o Others

Personal Development Regional Outlook (Revenue, USD Billion, 2018 - 2030)

• North America

o U.S.

o Canada

o Mexico

• Europe

o U.K.

o Germany

o France

o Italy

o Spain

• Asia Pacific

o China

o Japan

o India

o South Korea

• South America

o Brazil

• Middle East & Africa

o UAE

o South Africa

List of Key Players in the Personal Development Market

• Dale Carnegie & Associates, Inc.

• Franklin Covey Co.

• Hay House Publishing

• Landmark Worldwide Enterprises Inc.

• Nutrisystem, Inc.

• OpenSesame Inc.

• SkillPath

• Skillsoft Corporation

• Success Resources America Pty Ltd

• Toastmasters International

Order a free sample PDF of the Personal Development Market Intelligence Study, published by Grand View Research.