The global ethoxylates market size is expected to reach USD 14.6 billion by 2030, according to a new report by Grand View Research, Inc., expanding at a CAGR of 2.9% from 2024 to 2030. Growing consumer awareness regarding clean and hygiene oriented lifestyle, coupled with inclination towards environment friendly, is expected to drive the detergents demand, which, in turn, is expected to drive the product consumption over the forecast period.

Availability of technologically advanced equipment, such as washing machines, whose cleaning efficiency majorly depends on the quality of detergents, has further increased the demand for high-quality and high-performance detergents. These factors indirectly point toward the increasing demand for high-performance chemicals used in the production of detergent chemicals, thereby driving product consumption.

Demand for ethoxylates is expected to be restrained by concerns regarding the toxicity of the products. The surfactants used in coatings, detergents, and cleaners are based on ethoxylates. The products such as alcohol ethoxylates pose a threat to the sediment organisms and sewage treatment plant organisms, thereby posing a threat to the environment. In addition, the products such as nonylphenol ethoxylates (NPEs) have been found to cause damage to human health and consequently been banned by several governing agencies, such as the European Union and the government of Canada.

Among different product types available in the market for various applications, fatty alcohol ethoxylates (FAE) appear to be one of the prominently consumed chemicals owing to its widespread emulsifying, foaming, solubilizing and wetting properties. Efficient cleaning properties, coupled with its biodegradability, have propelled the consumption of FAE in the market.

However, fluctuations in the prices of palm and palm kernel oil, coupled with upstream instability in the fatty alcohol market, have resulted in the price increase for alcohol ethoxylates. The price increase is expected to continue on account of rising ethylene oxide prices, thereby leading to an increase in the production cost.

Agrochemicals account for a notable consumption of ethoxylates. The use of technology for spraying the agrochemicals in optimum quantities has improved the results of pesticides and herbicide use and reduced the side effects of the excessive use, which has encouraged the use of agrochemicals in farming. Demand for agrochemicals is expected to grow due to the consumption of pesticides that use ethoxylates as one of the major ingredients, thereby fueling market growth.

Curious about the Ethoxylates Market? Download your FREE sample copy now and get a sneak peek into the latest insights and trends. 

Ethoxylates Market Report Highlights

• The alcohol segment dominated the market and accounted for a share of 49.7% in 2023. Alcohol ethoxylates are the largest-volume anionic surfactants.

• Household and personal care held the largest revenue share of 32.9% in 2023. This category's increase is due to its widespread application in making a wide range of household cleaning items, including liquid and powder laundry detergents, dishwashing gels and detergents, fabric softeners, window cleaners, carpet cleaners, oven cleaners, air fresheners, and hard surface cleaners.

• Detergents led the market and accounted for the largest revenue share of 33.4% in 2023 due to detergent manufacturers increasingly choosing naturally derived ethoxylates for their solubility and wetting properties.

• The Asia Pacific ethoxylates market dominated the global market with a revenue share of 40.2% in 2023.

Ethoxylates Market Segmentation

Grand View Research has segmented the global ethoxylates market on the basis of product, application, end use, and region:

Ethoxylates Product Outlook (Revenue, USD Million, 2018 - 2030)

• Alcohols

• Fatty Amines

• Fatty Acids

• Ethyl Esters

• Glycerides

• Others

Ethoxylates Application Outlook (Revenue, USD Million, 2018 - 2030)

• Household & Personal Care

• I&I Cleaning

• Pharmaceutical

• Agrochemicals

• Oilfield Chemicals

• Others

Ethoxylates End Use Outlook (Revenue, USD Million, 2018 - 2030)

• Detergents

• Personal Care

• Ointments & Emulsions

• Herbicides

• Insecticides

• Foam Control & Wetting Agents

• Lubricants & Emulsions

• Others

Ethoxylates Regional Outlook (Revenue, USD Million, 2018 - 2030)

• North America

o U.S.

o Canada

o Mexico

• Europe

o Germany

o UK

o France

o Italy

o Spain

• Asia Pacific

o China

o Japan

o India

o South Korea

• Latin America

o Brazil

o Argentina

o Colombia

• Middle East and Africa (MEA)

o Saudi Arabia

o UAE

o South Africa

List of Key Players in the Ethoxylates Market

• BASF SE

• Dow

• Clariant

• Sasol

• Huntsman International LLC.

• Nouryon

• Shell

• Solvay

• Stepan Company

• Evonik Indutsries

• Procter & Gamble

• Akzo Nobel N.V.

• Mitsui Chemicals India Pvt. Ltd

• Arkema

Order a free sample PDF of the Ethoxylates Market Intelligence Study, published by Grand View Research.