The Europe clear aligners market size was estimated at USD 1.38 billion in 2023 and is projected to reach USD 6.37 billion by 2030, growing at a compound annual growth rate (CAGR) of 26.0% from 2024 to 2030. Clear aligners are transparent orthodontic devices designed to straighten crooked or misaligned teeth, offering a discreet and convenient alternative to traditional metal braces. The strong market growth is primarily driven by the increasing prevalence of malocclusion and other dental alignment disorders across Europe. According to a World Health Organization (WHO) report published in April 2023, approximately 50.1% of the adult population in Europe suffers from major oral diseases, the highest prevalence among all six WHO regions globally. This widespread incidence of oral health problems has contributed to a significant rise in the number of patients requiring orthodontic treatment, thereby accelerating the demand for clear aligners.

The growing burden of oral diseases across Europe is leading to an expanding patient pool with malocclusion and other dental irregularities, fueling market growth. Additionally, the widespread presence of both mixed dentition and permanent dentition stages among European children and adolescents presents a promising opportunity for clear aligner manufacturers. The mixed dentition stage, typically occurring between the ages of 6 and 12, represents a crucial period when early orthodontic intervention can prevent severe alignment issues later in life. The increasing adoption of early dental correction practices and the rising acceptance of aesthetic orthodontic solutions among parents are expected to further propel the market.

As the prevalence of oral diseases continues to increase, the demand for advanced orthodontic solutions is growing across the region. The adoption of digital and 3D technologies in orthodontics is revolutionizing treatment precision and customization. Modern practices now incorporate 3D scanning, computer-aided design (CAD/CAM), additive fabrication, and digital impression systems to produce aligners that ensure a highly accurate fit. Advanced materials such as nickel-titanium and copper-titanium wires, combined with innovations like temporary anchorage devices and incognito lingual braces, are enabling more efficient and predictable orthodontic outcomes. These technological developments are making clear aligners more accessible, comfortable, and effective, thereby boosting their adoption across both dental clinics and orthodontic centers.

Europe has also become a center for dental technology innovation, supported by a thriving ecosystem of startups, manufacturers, and research organizations. According to a Sifted EU Ltd. article published in May 2022, Europe accounts for 17% of the world’s dental startups and scaleups, indicating the region’s leadership in dental innovation. This ecosystem includes more than 370,000 dentists across the EU and the UK, who are both beneficiaries and contributors to these technological advancements. The increasing availability of skilled dental professionals, coupled with the growing affordability of clear aligner treatments, is expected to sustain long-term market expansion across Europe.

Key Market Trends & Insights:

• Germany held the largest revenue share of 24.9% in the European clear aligners market in 2023, driven by high dental care expenditure, a well-established orthodontic infrastructure, and early adoption of digital dentistry. The United Kingdom is projected to record the fastest CAGR over the forecast period, supported by increasing cosmetic dentistry awareness, a growing adult patient base, and the presence of numerous dental clinics offering aligner treatments.
• Based on age group, the adult segment dominated the market with a 62.2% share in 2023, as adults increasingly seek aesthetic dental correction solutions that fit seamlessly into professional and social settings. The teen segment is expected to grow at the fastest CAGR through 2030, fueled by the rising awareness of orthodontic aesthetics and the introduction of aligners specifically designed for teenagers.
• By distribution channel, the offline segment accounted for the largest share of 89.3% in 2023, owing to the reliance on dental clinics, orthodontists, and specialized distributors for consultation, fitting, and sales of customized aligners. However, the online distribution segment is anticipated to grow at the fastest CAGR during the forecast period due to the increasing adoption of direct-to-consumer sales models and the convenience offered by digital impression kits and virtual consultations.
• Based on sales channel, the business-to-business (B2B) segment held the largest revenue share of 83.2% in 2023, supported by the strong network of dental labs and clinics partnering with manufacturers for product customization. Conversely, the business-to-consumer (B2C) segment is expected to witness the most rapid growth, driven by the expansion of e-commerce platforms and the growing popularity of at-home aligner kits that provide affordable and convenient treatment options.

Order a free sample PDF of the Europe Clear Aligners Market Intelligence Study, published by Grand View Research.

Key Companies & Market Share Insights:

The European clear aligners market is moderately consolidated, with key players such as Dentsply Sirona, Institut Straumann AG, Align Technology, and 3M Company leading the competitive landscape. These companies focus on continuous product innovation, digital integration, and strategic collaborations to enhance their presence and meet evolving consumer preferences. Their strategies revolve around analyzing competitive strengths, identifying technological trends, and making proactive decisions based on market shifts.

Emerging players such as ALS Dental, DMU Dental Manufacturing Unit GmbH, and Prismlab China Ltd. are also making notable contributions by introducing cost-effective, high-quality aligner products tailored for the European market. By leveraging advancements in 3D printing, digital imaging, and AI-based orthodontic planning, these companies are enhancing treatment accuracy and patient experience. As the market continues to expand, leading players are expected to prioritize research & development, regional partnerships, and digital transformation to strengthen their competitive edge and support the growing demand for personalized orthodontic solutions across Europe.

Explore Horizon Databook – The world's most expansive market intelligence platform developed by Grand View Research.

Conclusion:

In conclusion, the Europe clear aligners market is experiencing rapid growth driven by the rising prevalence of malocclusion, technological innovations in dental care, and increasing consumer preference for aesthetic and non-invasive orthodontic treatments. The integration of digital technologies such as 3D scanning and CAD/CAM is revolutionizing product precision and customization, enhancing treatment outcomes. Germany and the UK are leading growth contributors, supported by advanced dental infrastructure and increasing cosmetic dentistry awareness. Furthermore, the entry of new market players and expanding online distribution channels are making clear aligners more accessible to a broader population. Overall, the market outlook remains highly promising, reflecting Europe’s transition toward advanced, patient-centric, and technology-driven orthodontic solutions.